Social media is a great way for companies to reach out to their customers. Not only does it reach a great number of people, it’s also free, allowing companies to save on traditional marketing costs. However, it’s important to remember that with the new marketing avenues of social media, there will be a few new rules.
People are on social media networks to be social, not to buy. Social media accounts are created by companies in order to establish and maintain customer relationships. Once the relationship is established, a sale, or promotion can then be presented. Customers are much more likely to buy from a company that they know and trust. S
Telling company or customer stories and experiences can be the first starting point. Staying positive and letting people know that the business has something to say is of utmost importance. Then later on, presenting a coupon will help businesses to make more money. Also, providing customers more information about certain products and services can lead them away from the computer and up to company doorsteps.
For more information on sales and social media, contact MyCityPrize! We are dedicated to gaining exposure for your business.